Ruby Hotels GmbH, hospitality group based in Munich, Germany, a hotel company breaking new ground with its Lean Luxury Philosophy with a lean organisational structure and concentration on the essentials and aimed in creating a contemporary, affordable of luxury for modern, cost and style - conscious customers and part of IHG Hotels & Resorts, British multinational hospitality company headquartered in Windsor, Berkshire, England, UK, will open its first property in Greece, a hotel in central Athens.
The project will be managed in partnership with Primetown Development, a company based in Athens which focuses on developing branded hospitality assets and supporting international operators with their expansion into international markets.
The hotel, planned to open in 2027 will open its doors at Agious Konstaninou 7, along a relevant urban artery which runs from the bustling Omonia Square, theorically the centre of the city, surrounded by neoclassical buildings and characterized by heavy traffic and as a common meeting spot in the Hellenic metropolis to Karaiskaki Square located in the lively district of Metaxourgio.
The property enters in IHG Hotels & Resorts' premium portfolio will feature 114 rooms, a ground floor bar and breakfast area, a fifth - floor terrace with an outdoor bar and pool, as well as a rooftop space on the ninth - floor designed for private events.
Associate Director of development, Southern Europe at the Ruby Hotels, Catherine Hilt, said that the group is proud to have secured this outstanding project and to contribute the company deep expertise in converting urban buildings into high - performing lifestyle properties.
Athens represents an exciting next step for Ruby Hotels' development and perfectly embodies the type of vibrant, culturally rich destination where the group Lean Luxury philosophy comes to life.
Together with the the company’s partner Primetown Development and in strategic alignment with the IHG brand family, Ruby Hotels is looking forward to bringing this hotel to life in the centre of Athens.
VP development for Europe at IHG Hotels & Resorts, Willemijn Geels, said that Ruby Hotels coming to Athens demonstrates that continued appetite from travellers for a premium urban lifestyle brand in one of Europe's most popular tourist destinations. The signing of Ruby Hotels in Athens is a unique opportunity to grow the brand in new locations and further cements IHG's portfolio in Greece, where the group now has ten open and pipeline hotels.
Partner at Primetown Development, Sotirios Athinaios expressed is enthusiasm stating that to be partnering with Ruby Hotels and IHG Hotels & Resorts on a project that redefines contemporary hospitality in the heart of Athens. The company's aim is to breathe new life into this iconic building and create a space that reflects the creative energy and cultural dynamism of the city. This hotel is more than a property, it's a statement about the future of Athens, as a vibrant, globally relevant destination.
Links
https://www.ruby-hotels.com/en/press/ruby-group-announces-first-hotel-in-greece
https://boutiquehotelnews.com/news/hotel/ruby-hotels-greece/
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