The Dominican Republic | "Dominicana te Sonríe", a New Campaign Highlighting the Warmth, Joy, Authenticity, and Hospitality of its People Launched

The Dominican Republic has launched its new campaign ""Dominicana te Sonríe", “Dominicana Republic Smiles at You”at an exclusive event held at the Faena Forum in Miami Beach, Florida, U.S., renowned multidisciplinary event venue located on Collins Avenue which brought together key figures from across the tourism industry, including airline executives, more than 200 tour operators, travel agents, and popular personalities from the worlds of TV and sports.

Attendees had the opportunity to preview the campaign and learn more about the Caribbean country's continued growth and evolution of a leading destination in the region, well known for its stunning beaches, diverse landscapes, a year - round destination with a tropical climate boasting nearly 1.600 kilometres of coastline, mountains, rivers, and jungle areas, making it a more than ideal destination for every type of traveller.

"Dominicana te Sonríe" campaign seeks to convey the warmth, joy, authenticity and hospitality spirit of the Dominican people. The goal is to offer tourists a unique and 100% Dominican experience, where every interaction becomes a memorable moment.

A smile and a positive attitude are the calling card of the Dominicans and the campaign is designed to showcase the world that the Hispaniola Island, a shining gem in the Greater Antilles of the Caribbean is a destination where everything is lived with a happy face, inviting travellers from around the world to discover that the Dominican Republic is much more than a destination ; it's a feeling.

The pure essence of the campaign is a celebration of the country's joy, its warm hospitality and its rich and authentic cultural experiences. "Dominicana te Sonríe" is not a simple phrase is like a big, stunning stage to showcase the appeal of the Caribbean island in all its splendour with its turquoise waters, ,the white sand beaches, the rhythm of captivating music in the nights under a starry sky, the flavorful cuisine, warm reunions with friends, and unforgettable adventures that stay with you.

The campaigns also highlights the sense of security, trust, and quality that travellers feel from the moment they land in the in the Dominican Republic, an island that also inspires and bewitches a multitude of visitors in a while.

The Minister of Tourism, David Collado, said that hospitality is the national greatest pride, what makes the Dominican Republic unique and what allows the Dominicans to win over every visitor upon arrival, making them feel at home.

This initiative is the continuation of a mission to position the Dominican Republic as a leading destination for tourists fron Northern and Latin America and Europe.

Tourism continues to be a vital driver of the Dominican Republic's economy. In the first half of 2025 alone, the country welcomed more than 6.1 million visitors. Of these, 74% arrived by air, with 45% coming from the United States and more than 12% from Latin American countries.

Among the well - known personalities present at the launch event in Miami Beach were Dominican NFL player Bayron Matos, as well as notables such as Débora Nascimento, Pampita, Fefi Oliveira, Elizabeth Gutiérrez, Gaby Espino, Karen Martínez, Catalina Robayo, Zuleyka Rivera, Javier Romero, and many more.

The event launch offered a complete immersion in Dominican culture, with live music, traditional snacks, and authentic cocktails that provided a true taste of the Caribbean.

Link  
https://en.travel2latam.com/news-99036-the-dominican-republic-launches-a-new-campaign-highlighting-its-main-asset-its-people

South Africa | Introducing New Visas to Boost Film and Events Tourism

South Africa is actively taking steps to bolster its tourism sector with reforms, campaigns, initiatives, enhancing infrastructure, promoting sustainable practices, improving safety and security measures, attracting investment and now is introducing new visas to boost film and events tourism to increase the country's attractiveness as a leading filming location and events hub.

The Department of Home Affairs has unveiled two new digital visa schemes, aimed at strengthening the country's appeal as a premier destination for film production and global events, a move announced by Minister Leon Schreiber during the Home Affairs budget vote.

These initiatives will streamline visa access for international film crews and attendees at large - scale events such as conferences and sport tournaments and they are : 

•    STAGES (Screen Talent and Global Entertainment Scheme) - Designed to facilitate rapid visa approvals for production companies. 
•    MEETS (Meetings, Events, Exhibitions and Tourism Scheme) – This scheme will enable faster, online processing for event participants.

The new visas align with broader efforts to position South Africa as a competitive hub for cultural, sporting, and business tourism, with backing from the city of Cape Town.

Events hosted in Cape Town over the coming years are forecast to generate R745 million in economic impact and draw over 27.000 delegates by 2028.

Complementing these efforts, Home Affairs is also rolling out an ETA, Electronic Travel Authorisation system by September and expanding in TTOS, Trusted Tour Operator Scheme which has already brought over 17.000 tourists from China and India since February 2025, measures which support tourism growth and job creation across the industry.

Link 
https://atta.travel/resource/south-africa-introduces-new-visas-to-boost-film-and-events-tourism.html

Colombia | Leading Luxury Destination in Latin America Offering Exclusive Tailor - Made Experiences

Colombia, a very emergent tourist destination in South America, well known for its vibrant culture, diverse landscapes, captivating cities, pristine beaches on the Pacific and the Caribbean, a delicious cuisine is positioning itself as a leading luxury destination in Latin America offering exclusive tailor – made experiences that highlight the country's biodiversity and a rich cultural heritage.

This positioning is based on the growing demand for exclusive travel and the offer of high - end services, which include everything from stays on private islands to safaris in the Eastern plains, stays in vibrant cities, and Colombia proposes tailor made trips that integrate nature, gastronomy, culture and wellness.

The luxury tourism offer in Colombia focuses on creating personalized trips that adapt to the interests and preferences of each traveller, combining adventure, cultural and relaxation activities, sustainability, connecting visitors with local culture and nature and the country has managed to attract foreign investment in the tourism sector, which has boosted the development of luxury infrastructure and services.

Colombia has also received relevant recognitions as a "Top Hot Destination" and has been highlighted by important international media, awards which has contributed to improving its image as a tourist destination of relevance in the international landscape and the country offers several options in luxury tourism in various regions such as : 

•    The Colombian Caribbean - The northern, costal region of Colombia located contiguous to the Caribbean composed by 8 departments extends from the Gulf of Urabá to the Gulf of Venezuela, is a paradisiacal area which offers private islands, exotic, pristine beaches, exclusive nautical activities and premium accommodations in Barú, Islas del Rosario and Palomino stand out.

•    The Colombian Pacific - This region is well known for its stunning, wild landscapes, including lush rainforests, beautiful beaches, and diverse wildlife. It's a relatively unexplored area, rich in biodiversity, rugged landscapes offering comfortable accommodations, and destinations such as Nuquí and Bahía Solano combine ecotourism and sustainable tourism.

•    Llanos Orientales  - This region located in the eastern part of the country comprises the departments of Arauca, Casanare, Meta, Vichada and northern Guaviare highlighted by the Orinoco River basin that flows through it offers safaris , wildlife observation and cultural experiences with local communities offering a network of comfortable accommodations ready to satisfy the most demanding requests.,

•    Barichara - One of Colombia's most beautiful Heritage Towns, situated in northern Colombia, considered a major influence behind the animated movie Encanto offers trips to know its outstanding preserved colonial architecture and discover the beauty of its pristine nature in a gorgeous countryside highlighted by stunning landscapes with a relevant offer in charming and comfortable hotels.

•    Bogotá - Colombia's sprawling, high – altitude capital located in the centre of the country on a high plateau known as the Bogotá savanna, part of the Altiplano Cundiboyacense in the Eastern Cordillera of the Andes. The city boasts a notable cultural and historical heritage highlighted by La Candelaria, its cobblestoned centre, which features several colonial - era landmarks, excellent dining options and a wide variety of comfortable hotels. Bogotá and its surroundings provide high-end cultural experiences, with exclusive access to numerous museums and dining at heritage sites such as the Salt Cathedral.

•    Cartagena de Indias - Vibrant port city on Colombia's Caribbean coast, famous for its walled Old Town founded in the 16th century, highlighted by suggestive squares, picturesque cobblestone streets and colourful colonial buildings. This unique city surrounded by a magic aura, a romantic atmosphere, a tropical climate, a rich cultural and historical heritage is also a popular beach destination, it offers superb boutique hotels, city tours, private cooking classes, gourmet restaurants, opportunities to enjoy water sports and superyacht sailing.

•    Parque Nacional Natural Tayrona – Situated in northern Colombia, this national natural park is a large protected area which covers approximately 30 square kilometres of maritime area in the Caribbean and about 150 square kilometres of land at the foothills of the Sierra Nevada de Santa Marta. The park features several pristine beaches and hiking paths, offering luxury hotel accommodations,, ecotourism, trekking, ,horse rides, boat excursions and water sports activities.

•    Termales de Santa Rosa de CabalThe Santa Rosa de Cabal Hot Spings are a series of hot springs located 10 kilometres from Santa Rosa de Cabal, in Risaralda, a town in the Department of Calda, in the centre of the country, in the Andean region. Risaralda is the most popular resort in the region, well known for its high quality coffee and it offers relaxation in hot springs with spa and wellness services, high - end boutique hotels, gourmet restaurants, excursions in the Andes and historical tours. 

 •    The Western Andes of Colombia - This territory also known as the "Coffee Region" or "Coffee Axis" is a UNESCO World Heritage Site renowned for its vibrant culture, lush mountains, stunning valleys, suggestive villages, and farms dedicated to traditional coffee cultivation. This territory offers excellent boutiques haciendas, unforgettable excursions in the heart of the Andes and birdwatching routes. 

•    The Amazon and Orinoquía - The Amazon in the south, is well known for its vast rainforest and rich biodiversity while the Orinoquía in the north features expansive "llanos", grasslands and unique wildlife. Both areas are crucial for Colombia environment and culture, with the Amazon being the largest tropical wilderness and the most biodiverse on Earth. Both regions offer connection with indigenous communities, sacred rivers and low - impact accommodations.

 •    The Colombian Massif - This group of mountains within the Andes of south central Colombia also known as Nudo de Almaguer is identified as the source of 70% of the Colombian freshwater for human comsuption and irrigation. The entire territory offers several opportunities for multiple outdoor activities from hiking and birdwatching to adventure and private flights to archaeological sites such as San Agustín in Huila Department. The Park contains the largest collection of religious monuiments and megalithic sculptures in Latin America and is also considered the world's largest necropolis. 

 Companies such as Galavanta, Nahbu and Metropolitan Touring develop tailor – made itineraries that integrate, helicopters, private chefs and unique experiences.

Colombia offers a diverse range of luxury travel experiences, blending vibrant city life with stunning natural landscapes, a very rich cultural heritage, and for all that and much more is thus projected as a regional benchmark for high - end  tourism boasting an offer absoluterly superb.

Link
https://tres60.travel/colombia-se-posiciona-como-destino-de-lujo-en-america-latina-con-experiencias-a-medida/

The Maldives | The Tourism Authorities Unveiled a New Name and Brand Identity

The tourism authorities of the Maldives, archipelagic state located in South Asia in the Indian Ocean southwest of India and Sri Lanka unveiled a new name and brand identity. 

The Maldives Marketing and Public Relations Corporation has been been renamed to Visit Maldives Corporation Limited, a change which is part of broader government initiative to streamline operations and unity entities that reflects the importance of prioritising destination branding, tourism marketing, and global engagement under a unified identity.

Along with name change, Visit Maldives has unveiled a refreshed logo and updated brand guidelines, aiming to create a more consistent and unified visual presence across all platforms.

The new logo features subtle to colour tones and a more prominent logotype for increased visibility, particularly in high - exposure areas such as outdoor advertising. While the overall appearance remains familiar, the modification aims to strengthen recognition and consistency.
The updated brand guidelines include modern fonts, simplified design elements, and a greater emphasis on destination - centric imagery, with reduced use of additional graphics to support a cleaner and more cohesive visual style.

Link
https://www.ttgasia.com/2025/07/14/maldives-unveils-new-name-and-brand-identity/

The Dominican Republic | "Dominicana te Sonríe", a New Campaign Highlighting the Warmth, Joy, Authenticity, and Hospitality of its People Launched

The Dominican Republic has launched its new campaign ""Dominicana te Sonríe", “Dominicana Republic Smiles at You”at an exclu...