Zacatecas, a state of Mexico located in the north - central part of the country in the Bajío region, well known for its vibrant culture, colonial architecture, rich deposits of silver and other minerals, a land with a notable importance during the the Mexican Revolution has been officially incorporated into the National Sports Tourism Strategy, an initiative led by the Ministry of Tourism of the Government of Mexico with the aim of diversifying and strengthening the country's tourism through sports.
Mexico's National Sports Tourism Strategy, driven by the upcoming 2026 Fifa World Cup, aims to leverage the event to boost tourism and showcase the country's cultural richness with several initiatives including sport among the main drivers to create more tourist proposals.
This strategy also involves investment in infrastructure, regional development and cultural promotion, with a focus on creating a lasting positive impact on Mexico's tourism sector.
During the presentation of the strategy, representative of different
sports federation were present, such as the President of the Mexican
Basketall Federation, Israel Hermosillo Hernández, and officials of the
Mexican Council of Sports Tourism, headed by José Luis Sosa Limón.
The announcement of Zacates incorporation in this strategic plan was made by the General Director of Social Management of Destinations, Marte Luis Molina Orozco, on behalf of the head of Sectur, the Secretariat of Tourism, Josefina Rodríguez Zamora.
Accompanied by the Secretary of Tourism of Zacatecas, Le Roy Barragán Ocampo, the federal official stressed that this incorporation will diversify the offer of the state, traditionally recognized for its colonial and cultural wealth and its growing romance tourism.
The Secretary also said that this alliance responds to the commitment made by the President of Mexico, Claudia Sheinbaum Pardo, to reactivate tourism in Zacatecas. With the promotion of sporting events, it seeks to break the tourist seasonality and strengthen the value chain throughout the state.
With this new line of action, sport becomes a strategic way to attract visitors to Zacatecas and boosts the local economy.
The official presentation of this strategy took place within the framework of the organization of four important sporting events, whose economic spillover is estimated at more than 49 million pesos.
These activities, scheduled for 2025, seek to position Zacatecas as a competitive destination for sports tourism at national level.
Among the events announced is the Invasion Zacatecana 2025 men's and women's basketaball tournament and the "Diablo Castellano" National Cup, which will take place fro 27th to 29th June 2025. This tournament will cover various youth categories and aims to bring the sport to communities outside the usual tourist destinations.
Another key event will be the Hyathlon Fitness Racing, Grit Burden, a high performance fitness competition that will combine an 8 - kilometre race with 8 functional exercise stations. This event will be held on 9th August 2025 at the Zacatecas Convention Center and is expected to generate more than 6.8 million pesos in economic spillover.
In addition, from 25th September to 2nd October 2025, the National Absolute Chess Chapiomships, Zacatecas 2025, will be held, which will serve for the World Chess Olympiad 2026. More than 200 players from all over the country will participate in this contest, which will generate economic benefits estimated at 1.8 million pesos.
From 30th October to 2nd November, Zacatecas will host the 2025 Women's and Men's Free Softball Cup. This tournament will set a precedent for the development of this discipline in the state and is projected to leave an economic spill of more than 10 million pesos.
The incorporation of Zacatecas into the National Sports Tourism Strategy comes at a key moment, ahead of the 2026 FIFA World Cup, and consolidates the state as an active actor in the new model of "Shared Prosperity" through tourism and sports.
Link
https://infoturlatam.com/zacatecas-se-suma-al-turismo-deportivo-nacional-de-mexico/
No comments:
Post a Comment
Thanks a lot to read and note.