Minor Hotels, notorious international Hotel Group and Operator headquartered in Bangkok -Thailand founded in 1978 by the businessman William Heinecke which boasts more than 540 hotels in 56 countries around the world is strongly focused with considerable ambitions on India to strengthen its brand and presence in the Asian continent.
Minor Hotels' strategies envisage the opening of about 50 hotels in the large Asian country where it currently owns only one hotel unit located in the northeastern territory of the state of Bihar, the Hotel Oaks Bodhgaya and the chosen categories will be for a high-end segment up to luxury.
An important highlight will be the debut of the already well-known Anantara brand towards the end of the year with Ananpara Jaipur Hotel in the capital city of the state of Rajasthan known with the nickname of "Pink City" for the colors of its trademark buildings, a hotel that will have 150 rooms equipped with all comforts.
A message that Minor Hotels launches about Anantara brand is on the visitor experience and the destination by focusing on very significant points such as wild nature, iconic and historic buildings, Ayurvedian wellness retreats and everything connected with the pure essence of India.
The other brands of the group, such as Avani will position itself confirming its presence with Lifestyle Hotels while NH Collection & Resorts, a brand of quality and excellent reputation for many years will cover the country's airport areas and second-tier cities with the aim of enhancing the remarkable historical and cultural heritage of lesser-known locations.
The enthusiasm of the CEOS of Minor Hotels for the future addition of accomodation in their portfolio in a tourism market that has always attracted visitors such as India and the excellent approach in partnership with properties focusing on the principles of selectivity is remarkable, confident of a brilliant success in the future.
Other important focal point is that to underline the group's vision to adapt its standards and the global vision in undertaking strategies and operations to meet market demands.
Without a doubt, a great project by Minor Hotels to guarantee a market of considerable depth by giving continuity to the reputation, prestige and value of its name and brands in a stunning destination like India that always inspires a multitude of tourists.
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