Argentina, the second largest country in South America is implementing several strategies to consolidate the tourism sector, moves that stand out according to a study led by Mabrian, a global tourism intelligence platform providing Travel intelligence services to destinations and companies worldwide associated with WTTC, the World Travel & Tourism Council in the area of knowledge.
Mabrian platform offers the solution integrates the cross - analysis of a large list of global data providers to deliver updated information and indicators related to the travel and tourism trends and through accurated studies detected that Argentina is among the Latin American countries that are optimizing air connectivity strategies to grow, expanding both domestic and international routes.
The report also positions Argentina among the nations that take advantage of authenticity top develop tourism products, points out its tourist experiences anchored in cultural attractions and points out that tourists who visit the country consider its cultural heritage to be a very relevant attraction.
The tourism intelligence platform in its report also addresses accommodation preferences, and, although it stresses the hotels continue to dominate the preferences of travellers visiting Mexico and Brazil, it indicates that vacation rentals predominate in Argentina with 43% of the total possible options in this area.
The platform states that the data in the report confirm not only the natural and cultural attractiveness of Argentina and Latin America, but also the maturity and evolution, at a strategic level, as a tourist region.
Mabrian stated that by optimizing its air connectivity, diversifying its tourism offer and taking advantage of the ability to offer authentic experiences of various types, Latin America with Argentina among the most active countries is creating a more resilient and competitive tourism ecosystem.
To uncover the keys that are driving international tourism in six regional powerhouses in Latin America such as Argentina, Brazil, Costa Rica, Ecuador, Mexico and Peru, Mabrian cross - analyzed consolidated tourism demand with expected air connectivity, to identify both structural and cyclical demand patterns and explore future opportunities and challenges for each destination.
Released on the occasion of the recent edition of LATA Expo, held in the United Kingdom, the report analyses keys and trends on the six Latin countries above mentioned, six keys destinations in Latin America that represent 86% of the 76.4 million arrivals to the region in 2024, according to official statistics and data provided by UN Tourism, the United Nations World Tourism Organization, specialized agency which promote responsible, sustainable and universally - accessible tourism.
Link
https://infoturlatam.com/destacan-estrategias-de-argentina-para-consolidar-el-sector-turismo/
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