Buenos Aires, a cosmopolitan, pulsating and appealing city, a vibrant blend of its colonial past, significant European immigration, and rich Latin American traditions, characterized by its European architecture, passionate tango and a strong emphasis on social life, modern, with a unique creative energy, highlighted by a vibrant arts scene, the eternal vitality of its neighbourhoods each with its unique personality emerged as the most desired destinations for Latin American travellers, according to data shared by the renowned Airbnb platform.
The city is undoubtedly one of the world’s most exciting capital, a metropolis that is not travelled, it is lived, offering a dynamic mix of art, music, delicious food, extensive parks and a bustling, electric nighlife, from Plaza de Mayo, Recoleta, Puerto Madero and Palermo to La Boca, Avellaneda, Parque Patricio or San Telmo the city has always something unique to offer and it has always been able to provide an exciting cultural stage bewitching a multitude of visitors.
Long seen as Latin America’s capital of culture, Buenos Aires has almost 300 theatres, 380 bookstores, and 160 museums and some of them will take you breath away.
During the first half of 2025, internationally Buenos Aires registered more than 60 million searches for spaces on Aribnb platform, which represents a growth of more than 20% compared to the same period in 2024.
This notable increase reflects a renewed interest in discovering a city that combine modernity and tradition, and a very special appeal that continues to make visitors fall in love with it.
In the list of Latin American countries with the most searches for stays in Buenos Aires it is headed by : Argentina, Brazil, Uruguay, Chile and Peru, followed by Colombia, Mexico, Ecuador, Paraguay and Bolivia and in terms of the number of nights booked, Chile, Colombia and Venezuela stand out.
In Peru, the largest volume of travellers to Buenos Aires comes from Lima, Arequipa, Cusco, Trujillo and Huarochirí. This list reflects a growing preference for Peruvians to explore the capital of Argentina particularly as a cultural, gastronomic and artistic destination.
The Airbnb platform also found that a curious fact, a high percentage of spaces in Buenos Aires received reviews that mention words such as “culture”, “art”, “cafes”, “museums” and “nearby restaurants”, which shows a claear preference for authentic plans, which connect with the city, its spaces and local businesses.
In 2024 alone, the activity generated by both hosts and guests on the Airbnb platform drove more than $1000 million in economic impact in the city of Buenos Aires.
Interest in local experiences is also on the rise. Between May and June alone, the travellers who searched the most for experiences on the Airbnb platform in the Argentine capital were from Argentina, Brazil, Uruguay, Chile, Mexico, and Colombia.
With a wide and diverse offer, the Autonomous City of Buenos Aires offers everything from innovative gastronomic experiences to art workshops.
In this way, the platform found that today what those who visit the city, both national and international tourists, are looking for most are experiences related to football, barbecue, with the classic “asado” or “parrillada”, but also “mate”, the traditional beverage of the Rio de la Plata area, and of course, tango, an undisputed icon of Buenos Aires identity, declared in September 2009 as Intangible Cultural Heritage of Humanity by UNESCO.
Buenos Aires beyond being a tourist destination, is positioned as a setting for cultural, culinary and creative exploration for Latin American travellers.
Its capacity for reinvention, its strong identity and its receptive and warm people keep it alive as one of the most vibrant capitals of South and Latin America, simply unique and special in its kind.
Link
https://infoturlatam.com/buenos-aires-una-de-las-joyas-culturales-mas-buscadas-de-la-region/
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