Huesca - Spain | New Campaign to Deseasonalise Tourism Launch

 

Huesca, a province of northeastern Spain, in the northern territory of the autonomous community of Aragon, positioned just south of the Central Pyrenees, bordering France through the Vice - President of the Provincial Council, Ricardo Oliván and the Deputy of Tourism, Sergio Serra have presented a new campaign named "Tu Provincia : Huesca la Magia", Your Province : Your Province : Huesca,  the magic, that includes a spot and various graphic pieces strategically located in key points of the province with the aim to deseasonalise tourism in the territory.

The launch of this initiative focuses on four pillars of tourism in the Spanish province such as adventures, gastronomy, heritage and MICE tourism.

The President of the Provincial Council stressed about the work to be a national or international tourism benchmark and to reach that goal the province has to face challenges such as seasonality or the perception of punctual overcrowding in some parts of the territory.

The campaign presented today works in that sense: introducing tourist attractions that operate during the 12 months of the year and achieving an influx of tourists to Huesca province throughout the year, with this action it will be possible to contribute to maintaining the business fabric, improving employment and, in turn, the settlement of the population in the local territory.

The Deputy for Tourism said that the province is going to turn the area of Alto Aragón into a destination that not only attracts, but also stands out and remains in the collective imagination, wanting Huesca to be the natural choice for those looking for something different such as enjoying adventures, unique flavours and experiences that connect.

Link - https://www.expreso.info/noticias/espana/104490_tu_provincia_huesca_la_magia_para_desestacionalizar_el_turismo

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