The Leading Hotels of the World | Goal of Conquering the Young High – Spending Segment

 

The Leading Hotels of the World renowned, marketing organization representing more than 400 luxury hotels in the globe in over 80 countries, established in 1928 by European hoteliers and headquartered in New York City, launches itself into the conquest of a new clientele linked to the young High - Spending segment.

On the occasion of the Luxury Hospitality Conference, the first event dedicated to luxury in the hospitality industry which took place in Milan with the aim to interchange opinions, ideas, experiences, visions and new trends with the purpose to bring together leaaders of luxury hospitality including brands, design, development, operations and ownership the Vice President Member Experience of the Leading Hotels of the World Deniz Omuronulsen explained how this market segment seeks experiences that are not only Instagrammable but also authentic.

The Vice President of the organization underlined that the hotels in Italy belonging to the network of The Leading Hotels of the World are perfect for this type of clientele who are looking for distinctive values and to effectively capture their attention it is necessary to be very flexible also in services.

On the staff front, a fundamental aspect is that of skills and to increase it, employees must be given opportunities for cross-training related to the so-called "cross skilling".

With this strategy, team members are trained with skills that go beyond their role, professional activities that are linked to adjacent or interdependent roles and in the case of The Leading Hotels in the World by giving them work experience in the network's facilities in over 80 countries.

With this process the company will give the opportunity to see as many realities as possible and to be sufficiently flexible and able to satisfy the clients with also those belonging to the young high - spending segment.

Link - https://www.ttgitalia.com/hotel/the-leading-hotels-of-the-world-conquisteremo-la-fascia-giovane-altospendente-HK21188528