Overtourism is nowadays a phenomenon that must be meticulously monitored beyond impressions in order to provide an objective approach to tourism models, although its negative effects are undeniable but difficult to measure.
Linked to all that Evaneos, the world's first online platform that allows travellers the freedom to create tailor – made trips directly with a local travel agent founded in 2009 and headquartered in Paris in collaboration with Roland Berger, global management consultancy for transformation, innovation across all industries and performance improvement founded in 1967 and based in Munich have developed the first Overtourism Index.
This index proposes types of overtourism based on the analysis of a sample of 70 destinations among the top 100 in terms of number of visitors.
To measure their degree of exposure to the phenomenon of overtourism, each destination is carefully classified on a scale of 1 to 5 based on four objective criteria such as tourist density per square kilometer, seasonality; and maturity of the host country in terms of sustainability with the latter evaluation criterion taking into account the social impact of tourism, the state of the host infrastructure and the development of transport.
Evaneos Co-CEO Aurélie Sandler declared thqt the first lesson to be learned is that there is not just one type of overtourism and an appropriate response must be provided.
An influx of tourists is not managed in one way or in the same way in a large European capital or metropolis and in a seaside resort in the summer.
Far from pointing out the finger at some of the destinations most affected by overtourism, this index allows us to think about the most appropriate solutions and to implement them.
Among the destinations examined and studied, the impact of overtourism varies essentially according to three main types of exposure, the three risk categories identified in the index are the excess of tourism in seaside resorts, the excess of summer visits to the main destinations of the European continent and the excess of urban concentration.
Beach destinations are undoubtedly the most exposed tourist category, with a quantifiable average index of 4 on a scale of 5.
All that is
due to a particularly high rate of tourist arrivals with values from 3.2 to 9.9
tourists per 1 inhabitant in host areas that are relatively small in terms of
territorial size and therefore very fragile.
The countries concerned are for example Cyprus with an index of 4.4, Mauritius 4.2, Greece 4.0 and Croatia 3.8, destinations that are all the more vulnerable as an average of 25% of their GDP, gross domestic product depends on tourism.
These seaside destinations are highly exposed and require urgent and restrictive measures to be taken.
The first optimal response to deal with all this is to regulate the capacity of these areas by introducing, for example, quotas to protect the most famous and popular sites and it is also necessary to distribute the tourist flows throughout the year.
As for the main European destinations, although they are able to accommodate a high density of tourists, they record particularly high inflows during the summer season on most of their territory, reaching up to 43% of arrivals which are mainly concentrated in the third quarter.
With an average index of 3.5 on a scale of 5, Spain, Italy and Portugal with 3.6 and France with 3.3 are the most exposed destinations in the months corresponding to June, July and August and these destinations require first of all measures to seasonally adjust arrivals.
Urban tourism, especially in the major European capitals, also requires measures to relieve congestion in cities and spread the economic benefits of the tourism sector to peripheral regions.
Although these destinations are mature in terms of sustainability and have low economic dependence on tourism, which is identified with an average of 5%, the capitals and cities of major importance accounted for up to 37% of arrivals in the third quarter.
With an average score of 2.6 on a scale of 5, the top 3 includes Denmark's capital Copenhagen with a score of 3.8, followed by the Dutch capital Amsterdam with 3.7 and Ireland's Dublin with 3.4.
Then there are destinations to take into account such as Morocco, with the Maghreb country having an index of 3.1, Vietnam 3.0, Egypt 2.7 and Iceland 2.9 which is particularly vulnerable having a tourist density of 5.2 inhabitants per capital.
Evaneos identifies Greece with a score of 4.2 out of 5 as a destination particularly subject to the phenomenon of overtourism in the summer period.
In addition to that objective assessment, the situation in two of the most popular Greek islands such as Mykonos and Santorini has become unsustainable due to the massive influx of tourists who are causing negative reactions and anger from the local population, negatively affecting the quality of life of the residents.
Looking at the results in this Mediterranean country, although Greece is one of the best-selling destinations on the platform, from January 2025 and until further notice, Evaneos has decided to stop selling Mykonos and Santorini during the summer period.
Link - https://www.ttgitalia.com/notizie-estere/overtourism-index-evaneos-ricetta-per-salvare-il-turismo-HD21003501
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Thanks a lot to read and note.