Krabi, a coastal province on the Andaman Sea coast of Thailand, known for its stunning limestone cliffs, beautiful beaches, emerald waters, a lush jungle and a vibrant natural scenery, a hub for activities like rock climbing, kayaking, and island hopping, making it a popular destination for outdoor adventures and a tranquil escape is elevated as an example and symbol of sustainable tourism in the country.
According to the Tourism Authority of Thailand (TAT), Krabi has been consolidating a long - term strategy that combines environmental preservation with the appreciation of local communities and it wants to position this province as the country’s great example in the development of sustainable and responsible tourism.
In a press release TAT explains that the province of Krabi, which is internationally recognized for the beaches of Maya May, Phi Phi islands and Railay Beach, has the Krabi Prototype, the Tourism Authority of Thailand’s model for the sustainable development of Tourism, which was developed with local partners and which positions the province as Thailand’s main pilot project in responsible tourism.
As part of this pilot project TAT is also accelerating the integration of operators into national sustainability standards, including STGs STAR, Thailand Tourism Awards and CF - Hotels, while advancing international benchmarks, such as the Green Destinations recognition for Mu Ko Lanta National Park, a protected area in the southern part of Krabi Province, consisting of several islands.
The Tourism Authority of Thailand indicates that, to date, Krabi has 16 operators distinguished at the Thailand Tourism Awards, 119 STAR - certified companies and 65 CF-– Hotels committed to actively reducing the carbon footprint through clean energy, solar panels, plastic reductions and consumption of local products.
The sustainability program also has the participation of eight local villages, among them Koh Klang, Nai Nang and Laem Sak, which are at the forefront with initiatives such as rides on traditional long - tail boats, batik workshops, singles bee beekeeping and multiethnic cultural tourism.
TAT explained that these projects, combined with waste - to - energy systems on the islands and strict local commitments to keep beaches free of jet skis and mass tourist furniture, have become a true provincial statement of shared sustainability for more than a decade.
Finally, Tourism Authority of Thailand considers, therefore that Krabi province represents the balance that Thailand aspires to for the entire territory : a destination where natural beauty and local culture benefit directly from tourist activity.
The Krabi Proptotype is thus the starting point for the expansion of a model that places Thailand at the forefront of sustainable tourism worldwide.
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Thanks a lot to read and note.