The United Kingdom | Launched an Awareness Campaign Advising British Travellers for the Upcoming New EU Border Checks

The Government of the United Kingdom has launched an awareness campaign advising British travellers to prepare for the incoming Entry/Exit System (EES) to make sure they know what to expect and prepare for the upcoming new EU borders checks.

The impacts of the new Entry/Exit System (EES) checks will be shared on social media channels, travel and transport websites in the lead up to official launch, and up to date information can also be found on GOV.UK and FCDO’s Travel Aware pages.

From 12th October 2025, the European Union will introduce EES system for UK and non - EU nationals, travelling for a short stay. EES is an automated  IT system entering and exitging the 29 countries in the Scheghen area that will require travellers to register on the first visit at the border point by scanning their passport and biometric registration at automated kiosks during their first stay in the Schenghen area.

This system will replace manual passport stamping, although passports will continue to be stamped during the phased rollout.

For all subsequent visits to the EU, travellers will only need to scan their passport and provide either their fingerprints or a photograph at the border.

Children under 12 will not need to provide fingerprints, and staff will be available to assist with the process.

The EES is being phased in over the next six months through April 2026. This should allow for a gradual implementation that minimises disruption, particularly at peaks periods.

At the Port of Dover, Eurotunnel and aboard Eurostar trains, the EES process takes places at the outbound border point on leaving the UK. 

A spokeperson said that while EES checks will be a significant change to the EU border, there is a constant and close dialogue with European partners to try and minimise the impact.

Link 
https://www.travelmole.com/news/uk-launches-ees-traveler-awareness-campaign/

Kenya | Football - Driven Tourism Boosts Visitors Numbers in the Country

Kenya is a global athletic powerhouse, especially in middle and long - distance running, consistently producing Olympic and World Championships medallist in events from the 800m to the marathon, while athletics remains the primary source of success, the country is experiencing a notable upswing in tourism linked to football – related events, with hospitality sector reporting higher visitor numbers.

According to Tourism Principal Secretary, John Ololtuaa, hotels, restaurants and tour operators have seen increasing patronage as visitors combine attendance at football matches with travel to sites such as Maasai Mara, Mount Kenya and Mombasa.

The rise follows a strategic partnership between the Kenya Tourism Board (KTB) and the Football Kenya Federation (FKF) aimed at promoting the country as a tourism destination combined to football through the growing appeal of its national team, the Harambee Stars and a national league which is increasing its audience.

Kenya is enhancing its football development through infrastructure projects like a new national training centre, alongside grassroots programs like the FIFA Football for Schools (F4) initiative. 

The Football Kenya Federation (FKF) is also focused on capacity building for coaches and has a robust youth and women’s football structure, including the establishment a successful women’s premier league and is deveoping a new national hub for football training and talent development in Machakos County, funded by FIFA.

A further development is Talanta Sports Stadium, a new - 60.000 - seat stadium in Nairobi which is under construction and will be completed for the 2027 Africa Cup of Nations.

The initiative comes as Kenya and the region prepare to co - host the 2027 Africa Cup of Nations (AFCON) and it includes co - branded campaigns and digital fan engagement top drive both domestic and regional tourism interest.

This relevant football event will be hosted by Kenya, Tanzania and Uganda. This edition of the continental tournament will be the first ever to be hosted by three different countries, and also the first in five decades to be organised in the CECAFA region, since it was hosted by Ethiopia in 1976.

Kenyan football has seen some notable successes recently, including the National U17 girls’s team’ historic debut at the FIFA World Cup 2024, the National mens’ team won a four - nation tournament in Malawi and in the 2024 African Nations Champioships (CHAN) in Nairobi reaching the quarter finals after aa strong showing against Morocco generating enthusiasm and an increasing love for football in the country.

Recent activities such as the Angola national football team’s visit to Nairobi National Park, highlight how football is being used to showcase Kenya’s cultural and natural asset.

The tourism ministry of the African country views sport as a key tool to diversify markets, extend visitor stays,  strengthen Kenya’s positioning as a competitive sports tourism destination and the African country is actively working for that.

Link 
https://atta.travel/resource/football-driven-tourism-boosts-visitor-numbers-in-kenya.html

Peru | Tourism Sector Could Reach a New All – Time High in 2025

Peru’s tourism sector is in a strong recovery phase, while still below the 2019 pre - pandemic peak, the sector is projected to see Tontinued growth, with forecasts for increased revenue and visitor numbers over the next few years. the World Travel & Tourism Council (WTTC) estimates that this year the tourism sector in the Andean country will reach a new all - time high,  with a contribution of more than $23 billion to the country economy, equivalent to 7.8% of the national GDP.

This growth marks a milestones for the South American country’s travel and tourism sector which, by the end of 2025, will achieve an increase of 6.9% compared to the previous year. 

Peru’s tourism success stems from a diverse offering with protagonists a rich cultural heritage, particularly in world – renowned ancient sites like the iconic Machu Picchu and other UNESCO World Heritage Sites, its innovative culinary scene,  natural landscapes, diverse ecosystems from the Amazon rainforest to the Pacific coast’s deserts and beaches and mountains, offering various activities like wildlife watching, surfing, exploring ancient ruins and hiking among others.

Key success factors also include capitalizing on sustainable and community - based tourism experiences, adapting to new traveller preferences post - pandemic, implementing digitalization and e - commerce for improved management, and a strong, supportive approach to promotion and development and proactive governmental actions including policy adjustment, visa relaxation and efforts to promote the country globally, contributes to tourism growth.

In addition the Peruvian tourism industry is actively adapting to changing traveller preferences, focusing on unique, high - quality experiences and catering to specific cultural needs of travellers visiting different areas in the national territory.

According to the latest WTTC Economic Impact Report (EIR) carried out in cooperation with Oxford Economics, a leading global economic advisory firm providing data - driven insights and forecasts, it is projected that by the end of 2025 the sector will account 1.17 million job in the country, that is 6.6% of the total jobs in Peru, a figure that represents a growth of 8.4% compared to 2019.

As part of its record figures, expected by the end of 2025, Peru is also preparing to reach $12 billion in domestic tourism spending, that is, a year - on - year growth of 6.5%, while for international tourism, the World Travel & Tourism Council projects more than $5 billion at end of 2025, 9.4% more than last year.

According to the same study led in 2024, the tourism & travel sector contributed to $21.6 billion to GDP, which represented 7.5 of Peruvian Gross Domestic Product, and employed 1.11 million people, equivalent to 6.4% of total jobs in the country.

International spending was $4.7 billion, with a growth of almost 22% compared to the previous year, while domestic tourism spending $11.4 billion, that is, a year - on - year growth of more than 9%, consolidating the strength of the domestic market. 

Leisure travel accounted for more than 86% of total tourism spending, compared to 13.8% for business travel. The main source markets were Chile (25%), the United States (18%) and Ecuador (8%). 

WTTC President and CEO, Julia Simpson said that Peru is on its way to consolidating itself as a benchmark for international tourism, the resilience of the country’s tourism sector today is reflected in greater economic development and more jobs. 

With clear lines of action, such as growing international connectivity, and greater promotion of its offer in destinations and activities, Peru tourism sector is positioned for a better future.

Looking ahead to the next decade, the WTTC projects that the Peruvian Travel & Tourism sector will reach an economic contribution of $34.3 billion in 2035, which will represent 8.5% of the national GDP. In terms of employment, it is estimated that the sector will generate 1.4 million jobs by 2035, with the creation of 278.500 new jobs over the next decade.

In a decade spending by international visitors could reach $9.4 billion, while domestic expenditure is projected to reach more than $16 billion, consolidating tourism & travel industry as one of the strongest economic sector and with the greatest projection in the South American country.

Data provided by WTTC at regional level reflect that in 2024 the travel and tourism sector in Central and South America contributed $358.7 billion to the GDP, representing 7.5% of the regional economy. This exceeds 2019 levels by more than 9%.

Jobs in the sector reached 17.5 million, equivalent to 8% of total worforce in the region, with a year - on - year growth of 4.4%.

By 2025 the World Travel & Tourism Council forecasts that travel & tourism sector in the region will contribute $372 billion to GDP, which will account for 7.6% of the economy and in addition, employment in the sector is expected to increase to 18.2 million jobs, or 8.2% of total jobs in the region. 

In conclusion, Peru tourism sector is experiencing a very robust recovery, with projections for significant economic growth and contribution by 2025 and long - term expansion expected by 2035, driven by both domestic and international spending. The future will likely involve a greater focus on sustainable development, integrating environmental conservation with tourism growth top ensure long – term success.

Link  

https://wttc.org/news/el-sector-turistico-de-peru-podria-alcanzar-un-nuevo-maximo-historico-en-2025