Despegar, based online travel company founded in 1999 and headquartered in Buenos Aires - Argentina providing a broad suite of travel products including airline tickets, hotel bookings, travel packages and much more established a partnership with Shakira , famed Colombian singer and songwriter considered one of the main exponents of Latin pop, to the point of beign defined as the "queen of Latin music" continuing a new phase of the campaign which has as its motto "Soñar, Elegir, Viajar", "Dream, Choose, Travel" with the launch of an audiovisual commercial.
In the audiovisual spot, the artist from Barranquilla, the only Latin American singer to have reached number one on the national charts in Australia, the United Kingdom and the United States of America embarks on a tour of some of the most popular and famous destinations offered by the OTA and during the trip, the public becomes aware of how easy and fast is to plan an adventure thanks to the intuitive and complete app of the travel company Despegar.
The General Manager of Despegar Argentina & Uruguay Paula Cristi commented that with the launch of the audiovisual commercial, a new phase of the group's campaign with Shakira begins.
The announcement of the South American pop star's international tour seemed like a great time to inspire Depegar's clients to live unique experiences, accompanying them at every stage of the journey.
The audiovisual commercial was shot in the United States of America with the participation of 154 professionals from Argentina, Brazil, France, Spain, the United States and Ukraine and Shakira was chosen as the protagonist of the campaign for the recognition obtained in the 19 countries in which Despegar operates and for her ability to transcend borders with her vibrant and engaging music.
In its essence, the audiovisual spot has been carefully thought out and down to the smallest detail to be a sort of universal message from the company that demonstrates its presence in all phases of a journey.
Despegar reaffirms its commitment to enriching people's lives by facilitating transformative travel connections by creating unique experiences.
Link
https://infoturlatam.com/despegar-lanza-campana-con-shakira-para-aprender-a-reservar/
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