Valtellina | The Multi-Channel Campaign for Tourism Begins

 

Valtellina the well known beautiful valley in the province of Sondrio in the Lombardy region bordering Switzerland and well known for winter sports,hot spring spas, fine wines and a very varied tourism is heading for summer with an even wider offer.

The marketing manager of APF Valtellina in a recent presentation in Rome of the offer of the territory informed that it’s the first of a multi-channel campaign that will involve digital, radio and TV.

This action is to enhance the promotion of Valtellina down to the smallest detail by illustrating all the resources available to enjoy unique experiences and increasing the value as destination.

A rich calendar of events including culture, wellness hospitality, food, wine and sports is already available.

 In additon there will be much more many opportunities for cycle tourism and  trekking with the passport named “Around the mountain pastures” that enhances the land and the local culture.

Some of the highlights mentioned are the mountain huts and the Marian Way of the Alpsenrich with the long-awaited Via Orientale among others.

Other proposals are the Tours of the villages and spas, a full offer to confirm that Valtellina is a very complete destination ready to satisfy every need in term of tourism with a very big fan of offers in anticipation of the Milan Cortina 2026 Winter Olympic Games.

Definitely an excellent illustration that promotes a fascinating land with a great cultural and tourist patrimony ready to make every visitor fall in love.

 

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