Tirana, the vibrant capital and largest city of Albania, located in the centre of the country, enclosed by mountains and hills, with Dajjti rising to the east and a slight valley to the northwest overlooking the Adriatic Sea in the distance, renowned for its colourful architecture, café culture and a rich history under various rulers, will host from 11th to 12th February 2026 the Tourism Fair Albania (TFA), a leading exhibition with a special highlights ecological and sustainable travel.
The fair is hosted at the Palace of Congresses located at Rruga Abdi Toptani, a modern venue centrally located and easily accessible by car and public transport, ensuring convenient travel for both national and international visitors, and providing the perfect setting for this event.
Organized by Iceberg Exhibition, a company based in Tirana specializing in large events and fairs in the country, and supported by the Ministry of Tourism and Environment, the exhibition attracts a diverse audience, including tour operators, travel agencies, hoteliers, educational instututions, tourism boards, and government representatives.
Serving as a strategic platform includes targeted B2B networking for industry professionals, knowledge exchange, and partnerships, Tourism Fair Albania connects international stakeholders with regional enterprises and highlights global standards.
The event focuses on ecological and cultural sustainability while fostering innovative concepts and business models.
Exhibitors include leading Albanian and international tour operators, hotels, resorts, national tourism agencies and career institutions. Additionally, government bodies, travel technologies providers, transportation companies, as well as representatives of traditional craftmanship and cultural heritage contribute to showcasing Albania’s rich diversity.
A key feature of Tourism Fair Albania is its interactive workshops and panel discussions, which explore the latest trends in the tourism industry. One of the highlights is the Career & Education Zone, offering opportunities for professional training and development within the sector. Moreover the event offers targeted business meetings facilitating collaborations between international and local companies.
The fair, as a premier B2B and public event brings together various experts to showcase Albania as a four - season, sustainable, a captivating travel destination that seamlessly blends Eastern and Western cultures, diverse natural/cultural tourism, and is also a platform that also promotes new investment opportunities.
Tourism Fair Albania is an ideal site for promoting the “Albania All Senses” motto, aiming to strengthen Albania’s image and discovering how sustainable tourism helps preserve the country’s natural beauty and cultural heritage, experiencing why this emerging and unspoiled destination in the Balkan region is gaining worldwide recognition.
Key Features of Tourism Fair Albania:
• B2B Networking and Specialized Meetings: TFA 2026 brings together hosted buyers and international exhibitors for pre – arranged meetings, fostering partnerships, and business growth in the tourism sector.
• Focus on Sustainability: The fair highlights sustainable tourism, emphasising year – round development and responsible eco – friendly travel options.
• Diverse Tourism Offerings: The event showcases a wide range of products beyond just summer, including mountain tourism, cultural heritage and traditional hospitality.
• Regional and Global Representations: The fair attracts hundreds of exhibitors, including local, regional, and international tourism actors, to explore and promote new destinations.
• Expert Panels and Workshops: Deiscussions revolve around current trends, such as digital and virtual promotion, innovative international tourism activities, and infrastructure development.
Links
https://www.icebergexhibitions.com/event/tourism-travel-show-2026/
https://www.tradefairdates.com/Tourism-Fair-Albania-M8685/Tirana.html
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