B&B Hotels Accelerates its Growth and Expansion in Portugal

 

B&B Hotels, well known French budget hotel chain founded in 1990 and with its headquarter in Brest in Brittany which stands out for its philosophy of offering functional, welcoming, design, responsible for the environment and people accommodation while also offering excellent prices accelerates its growth and expansion in Portugal.

The new B&B Hotel Leiria in the second largest city in that same central region of Portugal and the B&B Hotel Viana do Castelo, opened in this beautiful centre in the north of the country, have respectively 120 and 116 rooms and recently the French hotel group has opened the B&B Porto Gaia which with its 210 rooms is the largest hotel structure of the chain in Portugal.

The new B&B Leiria is located in Rua Carlos Leonel Sousa Caiado, promoted by Grupo Mais boasts an easy access to the N242 motorway very close to a shopping centre a and cinema, 1.3 kilometres from Dr. Magalhães Pessoa Stadium in a strategic position to reach the major attractions of the city.

The B&B Hotel in Viana do Castelo promoted by Rendimo is located in Estrada da Papanata 74, set within 3.0 kilometres of North Beach and 3.1 kilometres from rhe local Shipyards strategically located to reach all the most interesting places of interest in this captivating center of northern Portugal.

Both hotels loyal to the philosophy of the group offer multiple accommodation options with excellent quality and affordable prices offering accommodation in double and triple rooms where guests can enjoy buffet breakfast and services such as free high-speed Wi-Fi, air conditioning, LCD TV with Chromecast service, free coffee and drinks among others.

As members, the facilities are also part of B&me the new B&B Hotels loyalty program which offers customers numerous advantages including the offer of € 50 for these hotels and other newly opened ones.

These hotels, like others in the group, are managed on a long-term guaranteed lease basis, which allows B&B hotels to continue to develop its "Business asset-light" model, which is essential to maintain strong growth rates and project them in a lasting way for the immediate future.

The expansion and growth of B&B Hotels counts 49 hotels in Spain and 17 in Portugal in the Iberian Peninsula, offering more than 5000 rooms.

B&B Hotels in Spain and Portugal led by CEO Lucia Méndez – Bonito has increased the group's growth rate to more than double the turnover of 2019 by significantly increasing the number of hotels in this geographical area with other 20 hotels under construction, a figure that continues to increase monthly progressively approaching the goal of 200 hotels by 2030.

Other important actions of the hotel group are the relevant alliances with important partners such as Avintia, CEP and Meridia among others.

Link https://www.expreso.info/noticias/hoteles/102384_bb_hotel_acelera_su_crecimiento_en_portugal

 


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