Basilicata, region situated in southern Italy bordering the Calabria, and Puglia regions as well as the Ionian and Tyrrhenian Seas highlightighted by a rich historical heritage, rugged mountains and verdant forests has had a remarkable growth in incoming tourism with significant flows of international visitors in 2024.
The Director of the Regional Tourism Promotion Agency Antonio Nicoletti commented that the summer season in Basilicata boasts a growing volume compared to the same period in 2023 and The data collected go against the trend of the figures released nationally by Demoskopika, a well-known institute that has been operating for about 20 years in the field of economic and social research, market surveys and opinion polls based in Rome.
Talking about a growing 2024 in terms of tourist flows to Basilicata is a reason for satisfaction, the region has recorded a 60% increase in visitors from abroad compared to 2019 with a regional offer that has turned more than in the past to deseasonalization for tourism active all year round and above all spread throughout the territory.
It should also be remembered that until 09th October 2024 Matera, capital of the provincial and one of the oldest, still inhabited cities in the world hosts the eleventh edition of the annual conference of the Association of leading English tour operators who offer Italy as a travel destination.
The Director of the Regional Tourism Promotion Agency then added that in recent years a solid framework has been built that provides a new perspective to operators while being aware of the much work to be done with in any case signals coming from the market that allow them to have reasonable optimism and confidence in the future.
Link -
https://www.ansa.it/basilicata/notizie/2024/10/07/nel-2024-dati-in-crescita-per-il-turismo-in-basilicata_18edd070-6d34-43f4-9e0b-e38141cbb16f.html#
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