The Hotel Jadran located in Rijeka, the third most populous city in Croatia after the capital Zagreb and Split, relevant port city on Kvarner Bay in the northern Adriatic Sea and capital of the Primorje - Gorski Kotar county is set to rebrand as a Tribute Portfolio Hotel, a growing global family of caracterful, independent hotels drawn together by their passion for captivating design and their drive to create vibrant social scense for guests and locals alike, a brand part of Marriott International, American multinational hospitality company based in Bethesda - Maryland.
This move follows an agreement between Hotel Jadran with is majoritiy - owned by Gold Tree Hospitality, founded in 2018 by Golan Weiss and Moran Machtey, top player in the global lodging market through its savvy accommodations and consistently high - caliber guest experience, owning and managing the hotel property in the Setaliste XIII division and Marriott International.
This rebranding marks the first Tribute Portfolio in Croatia with an accommodation that has been serving guests since 1914 will feature 70 rooms and boasting an unique food and beverage concept, a beach bar and an expanded fitness center.
The rebranding process with a renovation acquiring the profile and of the new brand is expected to be completed by early 2025.
The Head of Operator Search at the PKF hospitality group, the rebranding partner Stefan Catic commented that the Tribute Portfolio brand would significantly enhance the hotel. The international travellers increasingly seek hotels with international standards that retain the charm of individual noutique hotels.
The CEO of Jadran Hotel Kristian Sustar said that the views the contract signing as the start of a new journey enriching Rijeka's tourist offerings with a commitment to excellence, sustainability and authentic experiences.
The Vice President of Development for Central and South Eastern Europe at Marriott International Silvija Lovreta expressed excitement working with Jadran Hotel Rijeka on opening the first Tribute Portfolio hotel in Croatia, a brand that nowadays operates over 120 hotels in more than 25 countries.
Link - https://www.hospitalitynet.org/announcement/41011719.html
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